Implementing SEO strategies and techniques could be challenging and tedious. Some aspects of SEO are basic and easily implemented while others are complicated and very tasking. Highlighted below are five surprising facts about SEO you probably don’t know, compiled by the experts at Artgro SEO, a premier SEO company in Houston.
- Bad SEO Will Hurt Your Business
Bad SEO is not advisable and could cause huge problems for your business. What we mean by Bad SEO is the use of Black hat SEO which is an unethical use of SEO techniques to rank a website on Google first page or other search engines. The most common Black hat methods include keyword stuffing, private link networks, and cloaking.
Implementing this technique can get your website banned on Google which will have a negative effect on your search engine rank.
Investing in creating authentic content is better for your website ranking.
2.Viral Content Is Probably a Waste of Time
Viral content can improve your business online awareness, but getting your content across to thousands of audience is difficult.
You can’t predict what will go viral, so don’t waste your time and resources trying to create viral content. There are easier, more consistent SEO strategies that are a much better use of your time and money.
3. Incoming Links Aren’t Always Helpful
Inbound links are one of the best ways to increase your ranking, but make sure your links are coming from good safe domains and websites to prevent Google ban. Ensure you get quality links to your websites.
4. Relevancy Is Essential.
To rank well on Google and other search engines, ensure your site content, including titles, image descriptions, and HTML tags are relevant to the focus of your website. Relevancy ensures your content provides useful information for your site visitors and that you’re not trying to manipulate Google’s algorithm to improve your ranking.
If you need help optimizing your business’s SEO strategy, contact our experienced professionals at Artgro SEO, the leading experts on Houston.
We can help you with search engine optimization, online marketing, social media management, web design, and many more. Give us a call today at 858-223-1904 to learn more about our industry-leading services.